Pop quiz: how many branded promotional items are in your home right now? Are you wearing any promotional clothing? Does your pen proudly display a brand’s logo?
Now let’s expand this inventory. Next time you sit across from a prospective client about to give a sales pitch, take a quick look around. What branded products are lying in plain sight on their desk? When you visit your GP for your yearly check-up, how many branded pens and sticky notes can you spot?
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Lana Bento, CAS
Certified Advertising Specialist as designated by PPAI,